seoance

You may have spent a considerable amount of time
brainstorming and deciding on a niche. You may have
selected a web host and may have already created your
product. The internet is here to stay and even if you are
brand new to the industry you could be working from home in
three hundred and sixty five days time if you do everything
right. You probably at the stage where you need to choose
your domain name. This is a really crucial step in your
business. Get this wrong and you could be leaving thousands
of dollars on the table. If one were to imagine if say for
example Google were to have a different domain name maybe
longer or with hyphens in their domain name would their
success still be the same?

A lot of people will argue in favour of including your
keywords in the domain name. I would comment and say that
this is a good strategy to follow as I know of many web
site owners who have chosen keywords in their domain name
that are not related to the niche and have found themselves
getting traffic from these unrelated keywords. The reason
for this is that the search engines use the anchor text in
the links to your web site as part of their algorithm to
determine your rankings.

Now let us look at some examples of good domain names that
you can choose. If you were running a second hand car
dealer you could name your domain name qualityusedcars.com.
I would suggest that you register the .net and .biz
versions too as a competitor could register these and get
traffic and be mistaken for you.

I have bought a lot of domain names and know how important
it is to choose a good domain name. You definitely do not
want to rush this important step. Take some time and choose
a catchy domain name that is not too long that will catch
people’s attention. The older the domain name is the more
trust the search engines like Google allocate to it. So for
example a domain name that is five years old will have a
big advantage over a domain name that is only one year old
and rank much better in the search engines. So if you could
find a suitable expired domain name that is five years old
that would be ideal.

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Mark Abrahams is a full time internet marketer who has helped others to earn a living online.

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