seoance

We’ve been discussing driving traffic to your list building page by using articles, and it’s an incredibly important concept. If you do not learn how to drive traffic to your list building or squeeze page, you… will… fail. I guarantee it. So, let’s expand more on using articles to get traffic.

How can you make articles “search engine friendly”? Getting your page to the top of the search engine results pages increased your list building power exponentially.

First, get a list of keywords together and keyword phrases. Got to Overture.com, use their search tool and check to see if there were many searches on your keywords for the previous month. Use any that have a search rate of 500 or more, but the higher, the better.

If you search “list building,” for instance, you’ll get results that include “opt-in list’ and ‘email list building.” You will have a hard time competing with some of the highest-ranked keywords, so choose some that aren’t searched as much to make it easier on yourself.

Let’s say you choose the phrases “list building” and “opt-in list building,” as an example.

In the body of your article, go about telling people how to build a substantial list and use the phrases list building and opt-in list building throughout. Just be sure that what you write sounds natural to your ear. Otherwise, you’ll be accused of “keyword stuffing,” and that can get you banned from the search engines. You really don’t want that.

Then, in your resource box, you’ll use your keyword phrases again, like this: Joe Smith is an affiliate manager and a list building ninja. Let him show you how to build a great opt-in mailing list at his website http://listtechniques.com

How do you know if the density is too high or too low? The guideline for the entire article, including the title and resource box is 2 to 5%. But how can you tell?

There are a couple of free keyword density analyzers online where you can input text and find the information you need. You can search for “keyword density analyzer” and come up with a bunch, but most of them are for pages already online. You want one that analyzes text. Then, plug in the text of your article and the analyzer tells you how high or low your density is.

When you find the density to be too low, add some keywords if you can without making the article sound dumb. Or, take out some text you don’t need.

If your keyword density is between 2 and 5%, you’ll all set. Check spelling and upload your article to a directory. Pretty soon, you’ll have traffic driving to your list building page, and you’ll be building that list in no time!

Tellman Knudson is CEO of OvercomeEverything, Inc. Learn how to build a powerful and responsive list quickly through his premiere list-building course, MyFirstList.com.

Technorati Tags: keyword density, list building, keyword search, internet marketing